Project Description
0 to 100k+ Weekly Revenue
For any restaurant on social media, professional photography and videography are essential. As people eat with their eyes, it’s imperative to have quality visual content. We not only showcase menu items to attract customers but also post items with higher profit margins to encourage customers to order what they see.
When Cha Ching opened their venue, we were able to ensure a feature in The Urban List, Timeout and Concrete Playground.
With ongoing Facebook and Instagram ads, we are seeing more and more growth each month. Our followers have grown from 0 to over 12,000.
We have been able to achieve a top 3 position on Google for the search term ‘Asian Fusion Melbourne’, a keyword like this generates over 4,000 monthly searches, and we have Cha Ching sitting top of the maps and top 3 organically. We are also targeting many other keywords to attract over 10,000 monthly users to their website.
For Cha Ching, we achieved remarkable success by collaborating with various influencers. By being featured on popular TikTok, Instagram and Redbook accounts like CheersMelbourne, Melbfoodieee, TopFoodMelbourne, EatswithClaire, EatswithKevin, Gwensies, GirlaboutMelb, and RateThatDate, among many others, the restaurant attracted a significant influx of customers.
rankONE’s community management across all platforms by promptly responding to customer inquiries ensures high-quality customer service online.
Cha Ching experienced an immediate surge in customer traffic that coincided with the posting of TikTok videos.
In 2025, the team behind Cha Ching launched their second brand, “Lexy”. Lexy Bar and Restaurant is a contemporary Asian Fusion restaurant located at 377 Flinders Lane, Melbourne, about 100m away from Cha Ching.
